Georgian underground fashion label SITUATIONIST derives its initial inspiration from the group of political and artistic social rebels – The Situationist. Founded in 1956, the movement is widely associated with the wildcat strikes of May 68 and is well known for its opposition to advanced capitalism. The group of avant-garde artists and political theorists explored alternative life experiences that are constructed by everyday life situations.
Artistic means of an action of SITUATIONIST are the reflection of the emotions, behaviour, and are affected by its geographical environment. SITUATIONIST pieces are not about the shape of the body; they are about the shape of the personality.